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New Jersey sportsbooks handled $732.4 million in wagers in August, down 9% from $814.3 million a year earlier, as a later start to the college football season reduced betting activity. Gross sports wagering revenue fell 25% year over year to $61.4 million, according to the New Jersey Division of Gaming Enforcement.
The state regulator said the decline "primarily reflects a later start to the fall sports calendar for certain sports compared to August 2025, including college football, as well as a lower overall win percentage." Operators posted an 8.4% hold for the month, the sixth single-digit hold in the first eight months of 2026.
Football and parlays both came in lower than last August
Football handle totaled $26.8 million in August, with both football handle and revenue down more than 60% from the same month last year. Baseball was the bigger driver at more than $205 million in handle.
Parlays accounted for $228.6 million in handle and produced a 14.6% win rate. That was down from 19% in August 2025, another factor behind the revenue slowdown.
New Jersey collected $12.1 million in sports betting tax revenue in August, bringing the year-to-date total to nearly $140 million.
FanDuel led online sportsbook revenue while Hard Rock Bet posted about $1.2 million
Among online operators, FanDuel reported $22.6 million in August revenue, followed by DraftKings at $16.9 million. BetMGM generated $5.3 million, Fanatics Sportsbook $4.8 million, bet365 $4.2 million, and Caesars $1.5 million.
TheScore Bet and Hard Rock Bet each posted about $1.2 million in revenue for the month.
For readers tracking broader market trends, the report also showed that online casino gaming remained a bright spot. iGaming gross revenue reached $259.3 million in August, up 4.4% year over year. Year-to-date iGaming revenue surpassed $2 billion and was up 13.2% from the first eight months of 2025.
Online casino revenue continued to support the wider market
Total gaming revenue in New Jersey was $615.7 million in August, down 4.1% from a year earlier. Online casinos accounted for 42% of that total.
Across all forms of wagering, New Jersey collected $81.5 million in tax revenue in August, pushing the year-to-date total to more than $674 million.
The next monthly report will show whether football’s full return in September changes the sports betting trend. As always, bet responsibly.
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Source: As reported by Brad Senkiw.
